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This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these messages) This article has an unclear citation style. The references used may be made clearer with a different or consistent style of citation and footnoting. (November 2016) (Learn how and when to remove this message) This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. Find sources: "Media Revenue Generation" – news · newspapers · books · scholar · JSTOR (November 2016) (Learn how and when to remove this message) (Learn how and when to remove this message)

Revenue generation is complete amount of money that is generated during a specific time period. The money is used to calculate business profits. Media houses make their money through direct payment and indirect payment. Direct payment is the money a consumer pays the media house in exchange for a good or service. This would be the payment from the consumer for a newspaper, paying to call into a radio station or paying to receive cable. Subscriptions are also another form of direct payment. In this instance the customer would pay the company, normally a magazine or a comic book a set fee of money under a contracted time and receive weekly or monthly issues. Indirect payment is money companies earn outside of what the consumer pays for. Companies use their platforms to place advertisements and direct payment by politicians for advertise amongst their content for consumers.

References

• Afuah, A. 2004. Business Models: A Strategic Management Approach. New York: McGraw-Hill/Irwin, pp. 67–69
• Collins. 2014. Definition of Revenue Stream . Available from: http://www.collinsdictionary.com/dictionary/english/revenue-stream?showCookiePolicy=true
• Joseph V. Carcello (2008). Financial & Managerial Accounting. McGraw-Hill Irwin. p. 199. ISBN 978-0-07-299650-0. This definition is based on IAS 18 by Aliyu Danburan Aliyu Hadejia

• Mass media