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XEMBC-AM is a radio station on 1190 AM in Mexicali, Baja California, Mexico. It airs as a Regional Méxican music format, known as Norteñísima. It is operated by Esquina 32.

History

XEYW-AM received its first concession on November 16, 1964. It was owned by Mario Marcos Mayans, the founder of Cadena Baja California and broadcast as a 250-watt daytimer. By the end of the decade, the call sign had been changed to XEMBC-AM.

On May 22, 2022, all Grupo Cadena stations ceased broadcasting on AM, becoming online-only stations. It did not begin coming back on the air until April 2023, after the Cadena stations were sold to a consortium related to Tijuana news website Esquina 32.

References

1. Instituto Federal de Telecomunicaciones. Infraestructura de Estaciones de Radio AM. Last modified 2018-05-16. Retrieved 2016-05-15. Technical information from the IFT Coverage Viewer.
2. "Esquina 32 Radio | Amigos de Mexicali y Calexico los invitamos a que escuchen Norteñísima 1190 AM, que tendrá para ustedes contenido informativo, político y económico". Facebook. Retrieved 2023-06-24.
3. Venta, Lance (May 23, 2022). "San Diego Targeting Mexican Licenses Move Online Only". RadioInsight.

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